We Care Manifesto
Altos Tequila’s sustainable practices
Altos’ mission is to produce a tequila of the highest quality while taking care of the planet and its people. For us, sustainability is not only about reducing our waste or reusing our trash: it is a lifestyle that requires small and big, but always-meaningful shifts in our day-to-day lives. It’s not about perfection, but about a commitment to care and continually improve.
Here is what Altos deeply cares about:
We care about our land: We encourage traditional, sustainable production methods to ensure long-term crops by allowing agaves to mature, hand-cutting them, and practicing crop rotation.
We care about the footprint of our production process: We measure every step of the production process to optimize all resources with a special focus on water, energy and waste. 99% of all the solid waste in our distillery is recycled. Additionally, we are investing in the research of innovative uses for agave bagasse to give it a useful second life.
We care about eco-design: We believe in continually challenging the designs of our packaging to lower the environmental impact they have. Altos’ iconic bottle was redesigned to reduce the glass weight of the bottle by 20%, which resulted in a reduction of 20% of CO2 emissions.
We care about our internal and external collaborators: We are proud of being part of the tequila industry that creates more than 6,000 employments and pays 3.5 times the minimum wage in Mexico. We work closely with our suppliers to assure fair wages and good job conditions in all our value chain.
We care about the communities in the Tequila region: We take special consideration for those living in marginalized communities in the Tequila region. Altos Huichol is a project that began in 2017 that has impacted 65 people increasing their family income by 2.5 times and improving access to water for the whole community.
We care about our bartender community: Tahona Society is a program designed to educate bartenders in agave spirits categories, promote career opportunities, enhance community networking, and encourage life balance & health practices. In 2018, we launched the first-ever competition of the industry centered on social and sustainable values, and the Henry Besant Scholarship to support bartenders at the beginning of their career.